The Future of Entrepreneurship and Start-ups

We live in a day and age in which empowerment and individuality are embraced, and this mindset is only gaining momentum. The future without a doubt belongs to entrepreneurs and this is something to be really excited about. Long gone will be the days in which our commerce was dominated and monopolized by big box corporations and in will come heart-centered businesses in which people will be offering services and products full of passion. As a generation that values happiness over 9-5 cubicle paychecks envelops upon us, we begin to understand the bold transformation of the business world.

Currently, statistics show that amazingly five out of seven job holders in the U.S. will become entrepreneurs in the future, and the reasons behind this are hard to argue with. When you become an entrepreneur, you are your biggest and loudest critic, which brings forth some of the best, highest quality work in the world. Consumers are definitely privy to this fact, and more and more, they are taking their business to a thriving entrepreneur over a corporate entity. If the basic idea of being your own boss isn’t appealing enough, all of the other perks that come along with building a brand that belongs all to your blood, sweat, and tears should seriously make you reconsider your career path. The future of entrepreneurship is headed in a direction we’ve never seen before, and the changes are vastly innovative and fast-approaching. So what changes can you expect in the entrepreneurship world? Here are just a few of the momentous shifts happening.

1. Digital Nomads: This is the embodiment of what it means to be an entrepreneur within the paradigm of the small business. These types of entrepreneurs have been gaining tremendous propulsion as of late, and will only continue to dominate the small business sector. What is a digital nomad? This is someone who offers intangible services through the Internet. They can work from anywhere, at any time, and for any client anywhere in the world. Being a digital nomad means being in a business that virtually has no limits and here, someone can do what they are most passionate about on their own terms. It’s intellectual property that these entrepreneurs are selling, so there are no investments generally for inventory goods or staffing. There is a precious quality of life and empowerment that comes along with choosing this route, but there are also challenges. Not everyone has the self-motivation to work on their own schedule. There is nothing wrong with this, but it is a reality that some digital nomads face. The dedication and discipline it takes to work under absolutely no rules or regulations is hard to come by and it’s definitely not always easy to uphold. And, like for any entrepreneur, there is no guarantee of work from one month to the next, so being savvy with finances is crucial. But on the flipside of this, clients can view digital nomads as extremely valuable to do business with. Consumers have the impression that digital nomads will do good work, as it is their livelihood that depends on repeat business and word of mouth. Digital nomads will take the reins in the years ahead as the type of entrepreneur that paves the way.

2. Aggression Dissolves: In the future of entrepreneurship, we say goodbye to aggressive sales people. We say goodbye to pushy marketing ploys and invasive selling techniques. Entrepreneurs are in touch with a certain type of business value that focuses on the relationships with their customers rather than just the monetary side of things. This flips the script on age old marketing strategies and allows the entrepreneur to sell to their customers in a way that is catered to the business relationship. This further gives entrepreneurs the upper hand over larger corporations that have staunch systems in place for marketing, making the small business owner more appealing to the consumer.

3. Personal Brands: One of the best parts of being your own boss is that you have the power to stay true to your personal brand. The integrity of what you build, what you represent, and the passion that you have to offer people doesn’t have to be sacrificed when you’re the one in charge. For instance, if you’re an entrepreneurial writer, you want to stay true to your written word and there is no traditional publishing company or third party that stands in your way of the market. Your customers get to see the authenticity of what you have to offer and that goes a long way in the terms of value and loyalty.

4. Banding Together: While the entrepreneur of the future will be open and forward thinking when it comes to enlisting a mentorship with a coach, collaboration and partnerships will be key to entrepreneurship successes as well. Long gone will be the days when going it alone seemed to be the most viable option, and enter the method of running a business fueled by trusted relationships. When the entrepreneurial world becomes something based upon inner strengths, passions, and leading with heart, along with that also comes trust and integrity. By putting trust into loved ones or coaches in business, entrepreneurs become extremely empowered to be effective and monumental leaders. Working together in a new age in which small businesses trump old, big box corporations is the only way to be a successful entrepreneur that helps to pave the way for the future. When we band together, we have an entire support system we never did before, and when we reach out for help, we keep our humility, along with always being open to learn new things from one another. Knowledge is power in the future entrepreneurship world and we gain the best wisdom from our peers.

5. Networks Become Currency: Community is everything when it comes to being an entrepreneur in this world and especially in the future. In a business in which you work for yourself and making money while you sleep becomes a reality, you have to make sure you’re honing in on the right networks for your market to aid in that success. Entrepreneurs will focus on networking with other entrepreneurs that can help them expand their business and add even more value to it. And networks aren’t just person-to-person contact. In fact, a large portion of networks will be online through social media platforms such as Facebook, Twitter, and Pinterest. Engaging with potential clients or trying out new marketing techniques can take place with the click of a mouse or the touch of a smartphone screen on LinkedIn in just seconds. This future type of networking is crucial to the success of any entrepreneur in any type of business, and what’s even better is that it allows you to connect with any network anywhere in the world at any time of day or night.

6. No More Cost Controls: There is no longer a financial barrier when it comes to starting up your own business. The entrepreneur decides what to invest in, as there is a streamlined vision to financial fruition. When an entrepreneur falls into the category of a digital nomad, this becomes even truer, as they are selling intellectual property that has no cap or flow through to be concerned with. Services such as PayPal and the Square allow entrepreneurs to manage their own profits at the simple touch of a button from any computer or smartphone anywhere. Not to mention that transactions are fast and safe, which adds even more to an entrepreneur’s financial freedom.

7. Internet of Things: This fascinating technology has become more and more popular over the last handful of years and it doesn’t show any signs of slowing down. In the age of convenience and instant results, the Internet of Things is something that speeds up our world. What exactly is “The Internet of Things”? It is the concept of which anything with power is connected to the Internet and vice versa. Whether it’s in regards to a toaster or a jet engine, the Internet of Things creates relationships between things and people, or with things-to-things amazingly. The future of this simply, but profoundly states that “anything that can be connected will be connected”. So what does this mean for the future of entrepreneurship? From an organizational and time management standpoint, the Internet of Things makes any budding entrepreneur’s life way easier by streamlining so many systems and processes within a business. Everything from how you manage your money to automatic systems put in place for business practices to even having an efficiently functioning morning alarm clock and scheduling platforms—the Internet of Things makes all this easier on you as an entrepreneur, and not only freeing up time and energy, but also ensuring that your business run the best and smoothest possible. On the other side of the coin, the Internet of Things will be perfect for the small business owner or start-up, as it allows an entrepreneur to offer services or technology necessary to the market that are innovative and original. Entrepreneurs will have the advantage to innovate in an entirely new kind of spectrum, offering services to customers, or to merge with bigger products.

8. Heart-Centric Businesses: Entrepreneurs will turn their businesses into something centered around their hearts, as they are doing what they are born to do. When passion and natural born gifts drive the momentum of a business, there is no better quality of a product or service in this world. Simply by embracing the power of the heart-centric business, entrepreneurs add real value to the world in ways we’ve never seen before. While most people are good at many things, there are only certain gifts we come by naturally and utilizing these to the fullest means the spectrum of entrepreneurship becomes the game changer in global commerce.

9. Choices Become All Your Own: No matter what niche the business is in, an entrepreneur will be able to run that business anywhere in the world of their choosing. There is something to be said about inner happiness and prosperity when it comes to being about to live, work, and breathe where you want. There is nothing more empowering than creating a dream around a place in which you are comfortable and fulfilled. This will give entrepreneurs the ultimate flexibility to create systems in which they can offer the best products and services to the customer while not having to sacrifice their true home.

10. Total Life Transformation: The future of entrepreneurship is a huge life transformation for anyone on board. It’s scary, it’s exciting, and above all, the most rewarding thing you might ever do. To turn your career into something that is one hundred percent true to your core, your gifts, and your spirit is something that we rarely saw in the past. We are coming to a point in time in which more and more people are running full force into that new way of life and giving into doing what they love. The conviction to make an inner passion a career is growing more and more every day, and it is humbly and widely accepted by other fellow entrepreneurs and potential customers. Much like the business these future entrepreneurs will create, their lives will bloom into what they were always meant for and this will translate into bold, inspiring, and cutting edge businesses.

Many people have the dream of working for themselves and being a part of the hugely fortuitous future of the entrepreneur world, but not everyone has tapped into their gifts to get there. Are you having difficulty discovering your life purpose and the passion you could bring to the future successes of entrepreneurship? Ask yourself these simple five questions to spark the flame within yourself that will guide you towards your true gifts.

✓ Between the ages of 4-16, what was your passion? Who we were as children tells us more about ourselves than we could ever imagine.
✓ Think about deep conversations you have with your closest loved ones—what topics seem to keep coming up? Chances are, if you’re talking about it constantly to those you trust the most, then there is a deeper, meaningful reason for this.
✓ If money was not an issue, what would you be doing? Imagining a life of financial freedom gives you the opportunity to really be honest with yourself about how you would spend your life.
✓ What fills you with the most energy? Energy is everything in a person and you must find what radiates the most positive kind from within
✓ What area do people typically ask for your help or opinion in? People will take notice of your natural abilities, most times more so than you yourself do.
✓ What are your non-negotiable values? Your deepest morals really shine a light on what the purpose of your life entails.
✓ If you knew you would die a year from now, how would you want the world to remember you? This speaks for itself, as the legacy we leave is ultimately our greatest passion.

Words Have Deeper Meaning Than You Think

Words! They are the most powerful tool in our grasp, having the ability to connect us or pull us apart at the same time. Words have been created and recreated over again throughout the centuries all over the world, in all kinds of languages and dialects. Words represent us as people, as cultures, and give us a profound way to communicate what is going on within our minds and souls. But what if I told you that words are even bigger than all this? That the meaning behind our spoken word is deeper than you could have ever imagined?

Energy flows through words as it does our bodies, spirits, and the rest of the universe. Each word we speak or write resonates at different frequencies. Even in an age where we communicate mainly electronically through texting, emails, or social media, the feeling behind our words can still be sensed on the receiving end. You’ve heard the timeless advice to never respond to someone when you are angry, and this especially holds true when you realize the strength of the energy behind your words.

This strength goes farther than we could have ever imagined, especially with new studies that show that DNA can be reprogrammed by words and frequencies. Russian scientists are still working on a theory of conclusions found that there is a genetic code within our DNA that parallels the very roots of language. All semantics of language—from dialect to the actual diagraming and breakdown of a sentence in any world language—are practically identical to the set rules that our DNA follows. This is a huge breakthrough as now we know that the language of a human being has never been coincidental, but instead is something biologically written within us from the day we are born. Essentially this means that when we communicate, is it our DNA that is being verbalized. So, in turn, we are able to reverse this order of events and use words to change our DNA patterns. By using the right type of frequency and vibrations merged with our phrases, we can influence and morph cellular metabolism. What does this mean to non-scientists? It finally makes sense why things like hypnosis have such a big effect on human beings. It explains what intuition really is. Can you just imagine how much we could tap into within ourselves if we could block the negative vibrations brought on us from negative words? Our gifts could be limitless.

Just the ideal of this discovery has major implications on how we live our lives, how we see ourselves, how we interact with others, and how we lead. The persuasion and influence behind DNA syntax is much like the Neuro-linguistic Programming technique. NLP is a dynamic approach to how we communicate with our words. Founded in the 1970’s, NLP is based upon the belief that there is a strong connection between language, experience, and brain processes, and that this connection can be altered to obtain ultimate prosperity in our lives. With a single word, we can change our perception of the world around us, which in turn changes our reality. With this mindset, there are no limits to our empowerment. NLP consists of 4 basic fundamentals:

1. Rapport: This is the methodology of how you nourish and build a relationship with yourself and with others around you. It is what will change the way you look at the world and the way that you exist in it.
2. Sensory Awareness: This comes about when you begin to understand the vibration and energy behind words and embrace the concept of “perception is reality”. When you tap into all your senses, your perception and how you literally sense the world around you is infinitely changed, and this brings about an awareness that is truly transforming.
3. Outcome Mindset: When you set expectations and beliefs about what outcomes will be in your life, you can literally begin to see those outcomes before they happen. This mindset puts words and phrases out into the universe with positive energy, which in turn causes a magnetic shift of outcomes you wish for towards you.
4. Behavior Flexibility: This is another level of clarity awareness that comes when you readily change behaviors that just aren’t working for you in your life.

Knowing these four basic building blocks that make up the pseudoscience of NLP can better help you to understand just how powerful a single word can be. Verbiage such as “aware”, “beyond”, “freely”, and “discover” are examples of NLP using specific words to elicit powerful responses that trigger emotions and send out real energy into the world. These emotions paired with this energy evoke action to create a life that is full of a deeper meaning, substantial gifts, and a fruitful existence as not only a human being, but more specifically as a successful entrepreneur. Isn’t it amazing that just one word can make all the difference in our lives? This also carries over into the power we have as leaders within our business, and how understanding the impact behind a single word can be a tool you use to build your brand and your relationships with customers. In the NLP spectrum, this is more specifically known as embedding commands.

Embedding commands is the center of what NLP can be used for in regards to business. As an apt entrepreneur, you’ll want to be expert at persuasion techniques and having a real effect on your staff and your customers. Becoming valuable to people that work for you and people that invest in you is crucial to your livelihood and long term business goals. Let’s take a look at a list of amazing language-based strategies that work both for the spoken word and for the written one.

1. Know the Energy and Use It: Every single person is different in many, many ways, and you absolutely have to know exactly what type of energy lies within the person you are persuading before you delve right in. For instance, a statement that commends a mother and touches her deep down will not work for a young boy. Pointing out the high skillset of a manager versus a line level staff employee likewise uses completely different words. This strategy can be applied in one-on-one conversation or in an email. Either way, you have to cater to the specific individual in order to steer him or her in the objective direction you wish for.

2. Find the Emotional Button: Gear your words towards an emotional value within the person you’re communicating to. What positive words that resonate with your audience will jump off the page and grab hold of someone? Depending on what exactly you are trying to accomplish, a singular word such as “significant” or “love” can gain the attention and reaction you want from the person reading it.

3. Be Inquisitive: As a basic rule of social engagement, nothing peaks a person’s interest more than when you ask questions pertaining to them. Showing real focus on someone will instantly make them feel as though they are important, and therefore they want to become involved with what you are doing. Inserting the word “you” is the ultimate way to portray authentic interest in whom you are speaking with. Sometimes, making someone feel special is all it takes.

4. Be Enthusiastic: Nothing is more motivating than getting excited about your passions when you are trying to persuade others to invest in those passions. When you’re jubilant about what you’re trying to accomplish, this comes across in phrases that contain the word “benefit”. When the people around you realize that out of your excitement comes real advantages for them as well, they begin to lean towards you. Shine the light on how your ideas or passions can make their lives better.

5. Flip the Coin: On the other side of the spectrum of being excited and jovial, you’ll want to also showcase just what negative effects can come on if your audience doesn’t see things your way. Just as there are magnificent words full of positive energy, there are also words you’ll use that pack a negative (but albeit productive) punch. If someone is hesitant or reluctant to get on board with the ideas you are trying to persuade, you have to target their emotions so that they have a clear view of what they would be missing. Great words for this are “losing”, “last”, or “is not”.

6. Steer Clear of Yes or No Questions: When you can limit someone’s options, you create a tunnel leading people to where you’d like for them to go. When the only choices for an answer are Yes, No, or I don’t know, you come to a permanent halt in the conversation. For instance, instead of asking someone if they would like a sandwich, you would ask them “Would you like a turkey or ham sandwich?” This completely changes the entire direction of the conversation and by limiting the choices, the person is automatically required to make a decision (which will most likely swing in the direction you wish for).

7. Stay Away from Conjunctions: “And” is the only connection word you should be using in any sentence to someone you are trying to persuade. All other conjunctions like “but”, “however”, and “nor” hold inexplicitly terrible connotations for those reading or listening. A negative feeling is produced when you use these words, as they make someone feel trapped by limits. In fact, these words can be so powerful that someone will stop paying attention altogether once the word is uttered. People want possibilities, so give them lots of “ands”!

8. Be A Storyteller: One word can have a huge impact on someone, but so can a bunch of words and language creatively strung together. Since the beginning of time, people have been in love with stories and the art of good storytelling. Tell the person a story that their identity can relate to, that focuses on the “plot” of you coming to the point in which you want them to come to now. You’ll be amazed at what positive tale can really do as a persuasion technique.

9. Use the Ultimate Gateway Word: Because. That’s right. This is the ultimate gateway word because it gives people a feeling of trust and compassion towards what you are saying. Here’s a great example: You ask someone if you can use their personal printer. They might agree, but chances are just as high that they won’t, or they won’t be so happy about sharing their expensive ink, paper, and time. Add the word because and see what happens. Ask someone if you can use their personal printer because you have to print your airplane boarding pass for your flight. Chances skyrocket up that not only will they agree, but they will also have a sense of positive connection with you. By adding the word “because”, you just became relatable and trusted because you had the courtesy to give someone a reason at all. That adds something else to the plate that any and every one on this earth is drawn to: humbleness.

10. Point Out the Action: This is an awesome persuasion technique that is definitely subliminal in its own rite. To do this, you announce to the person you are communicating to what they have done that has led them up to this point. For example, we will use an employee scenario. Let’s say you’re speaking with someone on your staff who you’d like to promote. To use this method of persuasion, you would say, “Your quality of work has been incredible over the last six months. You have expressed interest on several occasions of wanting to further your career, which tells me you are definitely ready to take on more responsibility with our company.” By walking through the motions that this person has gone through to arrive at this point, you open the door for them to walk right through to where you want them to be.

11. But Above All Else… don’t lose grasp on your integrity. You may be using your higher knowledge of persuasion, but you should be doing so as your authentic self with no ill intent. Understanding the power of words in the universe isn’t about conning other human beings. It’s about transforming their lives as you have done to your own. Be honest and be forthright in your actions.

Can a Test Determine Your Aptitude for Entrepreneurship?

What is the actual make-up of an entrepreneur? Does it take a certain personality, a mish mash of the right character traits, or a certain type of passion that a vast majority of people cannot tap into? Realistically, there’s not much science backing to help determine a real answer, but what about the next closest thing—personality tests? These types of tests are world renowned for pegging personality types on point, and they can take a step further by categorizing some of the most influential and successful entrepreneurs in history.

Personality tests have been used for fun, to steer a person in the right direction as far as schooling, career paths, or even within the home life. More specifically, it’s natural to wonder just what tell-tale signs a legitimate personality test could uncover in regards to the personality profile of an entrepreneur and what successes or failures could await them. To be clear, not just any personality test will be efficient in arbitrating a human being’s aptitude for entrepreneurship. Only a few select personality tests—all in splendidly differentiating forms—make the cut of an accredited psychological assessment that is tried and true, and could turn out to be a guiding beacon towards an entrepreneurial future. Let’s take a list at the seven personality tests that could reveal more insight than one ever thought possible.

1. Myers-Briggs Type Indicator (MBTI): “Perception involves all the ways of becoming aware of things, people, happenings, or ideas. Judgment involves all the ways of coming to conclusions about what has been perceived. If people differ systematically in what they perceive and in how they reach conclusions, then it is only reasonable for them to differ correspondingly in their interests, reactions, values, motivations, and skills.” ~Carl Jung

Without a doubt, the MBTI personality test is the most popular and well known in the world. This 93-question test is taken by over a million people a year and holds strong to Carl Jung’s theory on personality types. Though like any such psychological testing, it has been met with skepticism, and while the MBTI shouldn’t be the only assessment you utilize as a tool when searching for an entrepreneurial purpose, it is definitely a must have on your list of resources. Time and time again, universities, government entities, and big corporations have used the MBTI when searching for quality employees, professors, students, and future entrepreneurs.

How It Works: 16 personality types fall within 4 categories, which form a single psyche of a character wrapped up in a clever acronym. Of course, saying that the entire world can fit into just a 16 x 4 box should definitely be met with a suspended bit of disbelief, however there is some pretty solid logic behind it. Here are the 4 main categories broken down:
1. Favorite World: Does your focus like within you (Introversion) or with the outside world (Extraversion)?
2.Information: Do you process basic data as it comes to you for face value (Sensing) or do you interpret your own way and add more value to it (Intuition)?
3. Decisions: When making decisions, do you make those decisions objectively (Thinking) or subjectively (Feeling)?
4. Structure: Are you prone to making decisions immediately and moving on (Judging), or do you prefer to keep your options open for more information that the outside world could throw your way (Perceiving)?

After taking the MBTI test, you’ll come away with your very own four-letter acronym that covers the most important basis of your personality and character. It is said that the ENTP acronym is the ultimate representation of an entrepreneur personality, however there have been many exceptions to this rule. Just because you don’t fit that MBTI mold doesn’t mean you don’t have a bright entrepreneurial future ahead of you, and this again is why the MBTI shouldn’t be your only source for personality assessment.

2. DISC (Dominance, Inducement, Submission, and Compliance): “Realize what you really want. It stops you from chasing butterflies and puts you to work digging gold.” ~William Moulton Marston

Trailing close behind the accolades of the MBTI assessment is William Marston’s DISC behavioral test. Brought to us by a man who boasts a law degree, psychologist work, and the inventor of the polygraph test and the original Wonder Woman comic, Marston was the definition of a passionate entrepreneur in several different arenas. The DISC assessment—much like the MBTI—is taken by over a million people a year. The DISC hones in on the teamwork potential and the specific behavioral traits of a person, instead of just the individual personality itself. This is a brilliant tool when assessing the potential of a future successful entrepreneur and it can drastically help to increase the productivity and communication of a team based workforce. What’s great about this test is that it can be used once someone is already on a fruitful entrepreneurial path, to better relationship and adaptation skills.

How It Works: There are four key components to personality types: Dominance, Inducement, Submission, and Compliance. You take the assessment and you are rated for your top to bottom strengths in these four areas. One component in particular will be dominant over the other three.
1. Dominance: You prioritize accomplishing results, are confident and bold in your abilities.
2. Inducement: You are approachable, exceptional at forming relationships, and extremely persuading.
3. Submission: You are dependable and focus largely on cooperation and sincere authenticity.
4. Compliance: Your main priorities are always logical, as you prefer quality and competent work from an objective standpoint.
What’s exceptional about DISC behavior profiles is that unlike personality, behavior can be changed or coached. People tend to change within different environments (such as home and work), and this is something that can be transformed. DISC is really all about adapting and being flexible as you develop relationships with people of all different backgrounds and personalities.

3. VALS (Values, Attitudes, and Lifestyles): VALS is a different kind of assessment in that it focuses on your relationship as an entrepreneur with your customers. It helps you to better understand your market and what exactly it is that your client base really wants the most. This transforms you into an influential leader and keeps you ahead of the curve in your business. It helps you to build your brand and to showcase your value to your customers. In a sense, VALS is the perfect market research tool all wrapped up in an assessment.

How It Works: VALS breaks down the consumer personality into 8 types. 2 critical concepts are then merged with the personality type: primary motivation and resources. These last 2 concepts allow you to see just why and how a consumer will make choices the way that they do, which gives you a more accurate forecast advantage.
1. Innovators: These are dominant personalities who are confident and take charge.
2. Thinkers: These are well-informed personalities who are motivated by ideals.
3. Believers: These are moral personalities who are rooted in age-old values and traditions.
4. Achievers: These personalities are always pushed forward by goals and you will never meet an achiever who is ever satisfied with just one completed goal.
5. Strivers: These fun personalities are trendsetters that you always want to keep your eye on for marketing opportunities. They are the catalysts of the “word of mouth” success.
6. Experiencers: These personalities are usually younger and more rash and impulsive in their experiences.
7. Makers: These independent personalities are very hands on and are extremely resourceful.
8. Survivors: These cautious personalities are simple in their tastes and typically take a long time to think on something before they come to a decision. They are not big fans of change.

4. StrengthsFinder: This one-of-a-kind assessment is a special one, as it focuses on only strengths within a personality—not weaknesses. While areas of opportunity are always good to know about so that we can be our best selves, it’s refreshing to be able to examine the most positive attributes in detail. This test is especially wonderful for aiding in finding a purpose-driven life and to understand your own specific gifts that you offer as an entrepreneur.

How It Works: 34 “talent themes” are measured with this assessment. “Talents” are people’s natural gifts gauged by reoccurring feelings, thoughts, and behaviors. While the list is extensive, it features talent themes such as Achiever, Focus, Harmony, Relator, and Intellection. These themes are versatile and cover a wide span of what it means to be a passionate human being. By focusing on the best of our strengths, we are able to open our eyes to all the possibilities our natural gifts hold for us and what value we can offer the world.

5. Genius Test: “Every culture, nationality, and religion can also be understood as forming from a type. This philosophy on types is so grand in its applications that it instantly expands consciousness.” ~Bob Cooley

The Genius test is an out-of-the-box and albeit fairly new assessment of personality. The test pinpoints the “type” of a person, which is determined at the time of conception, and is better known as a genetic blueprint of who you are. The idea is that this “type” you are born with never changes, no matter what life’s conditions hand to you. This is a much more introspective test that helps you to really look inside yourself and in others completely bare and authentic. When someone can be viewed as a “type” over all other labels, it helps you to better connect and understand.

How It Works: This test involves a self-filmed, five minute video that is sent to the GPT Foundation in Boston, where founder Bob Cooley and his experts will watch the video and determine what genius type personality you are. Check out the 16, pretty self-explanatory types below:
1. The Genius of Decision Making and Devotion
2. The Genius of Freedom and Giving
3. The Genius of Truth and Power
4. The Genius of Perfection and Completion
5. The Genius of Sobriety and Self-Knowing
6. The Genius of Peace and Communication
7. The Genius of Unconditional Love and Right Action
8. The Genius of Creativity and Passion
9. The Genius of Mastery and Problem Solving
10. The Genius of Intimacy and Will
11. The Genius of Openness and Judiciousness
12. The Genius of Athletics and Community
13. The Genius of Hope and Honesty
14. The Genius of Understanding and Humor
15. The Genius of Change and Integrity
16. The Genius of Healing and Soul

6. Passion Test: This assessment is all about finding your true passion and it is the most vital test you can take on your journey as an entrepreneur. While it is the simplest of all the personality assessments featured, that doesn’t take away from its significance to your life and prosperity as an entrepreneur.

How It Works: Answer 7 simple rate-style questions that range from things like “I make decisions on what will help me live my passions most fully” and “I spend my days doing what I love, surrounded by people I love”. These questions are then analyzed into a personalized Passion Test Profile just for you. Your specific profile then gives you resources into how to find your true passion in life. While the specific Passion Profiles do not have titles, each question you answered is broken down and analyzed for you to better understand yourself.

7. Carol Tuttle’s Energy Profiles: Known as one of the best personality assessment tools out there, Energy Therapist Carol Tuttle’s Energy Profile test assesses both characteristics and behavior. The test is based around our DNA and how the components create every bit of our true selves. This is the perfect mirror for any person—or entrepreneur—to take a long, hard look in the mirror at themselves. It is a test that can help you understand where your strengths and weaknesses lie, and can help you grow.

How It Works: The test puts people into four different possible type categories. These “Four Types” as they are referred to come from the idea that we are made up of 4 main elements: nitrogen, oxygen, hydrogen, and carbon. Every person possesses a dominant strength in one of these 4 types.
1. Type 1, Nitrogen: Bubbly personality that attracts people easily and is an eternal optimist.
2. Type 2, Oxygen: Calm demeanor with a patient personality and a love for facts.
3. Type 3, Hydrogen: A natural born leader who is constantly on the move for action.
4. Type 4, Carbon: Objective and logical thinker with the intellectual gifts to innovate.

The Mind, Body, Spirit and Emotions Connection

When we talk about the human body, most of us refer to the physical form that we see in front of us. However, in reality, every person is made up of four bodies, all of which interrelate to one another and coexist in harmony.

A disruption or imbalance between these bodies can lead to a number of health problems. Thus, it is necessary to understand how one body relates to another and how they can all be kept in perfect balance to live a healthy and happy life.

Four Bodies that Make One Complete Whole

In order to balance our four bodies, we first need to discover what these are and understand them thoroughly. The four bodies are:

MENTAL
The mental body encompasses our mind and thought processes. It is that part of our body, which deals with reason, logic, and perception. All thoughts, beliefs, and mental capabilities are controlled by our mind or mental body. From the most basic concepts to advanced theories and secrets of the universe, the mental body has power over it all and can expand its reach to great limits, enabling you to think beyond your wildest imagination in the search for logical perception. Our mental body allows us to perceive the world in a particular manner and governs our thoughts regarding everything we experience in our lives.

PHYSICAL
The most commonly understood body is the physical form. It is the way we see our body in its human form. Made of flesh and blood, with bones, muscles, and organs; covered by layers of skin. The physical body is a material presence, a tangible form that provides us with the ability to use our senses of touch, taste, sight, smell, and hearing. It is also a body that grows and changes in shape, capable of experiencing pain and injuries.

SPIRITUAL
The soul or spirit within the body is our spiritual self. Known as an aura or a soul, the spirit is our purpose of life. It is the means of finding one’s true destiny in the world. The spirit is what gives you the purpose to strive forward and become a better person. Every soul is said to have its purpose and the spiritual body is lost without it. A disturbed spiritual state can lead to mental stress and cause physical health problems as well. The spiritual state is the consciousness and discovery of who we really are and what our life’s purpose is supposed to be.

EMOTIONAL
The fourth and last body is the emotional one, concerned with our feelings, sentiments, and reactions. Famous author, Daniel Goleman, states that people excel in their lives if they have self-awareness, a control over their impulses, persistence, empathy for others, motivation and drive to achieve their goals, and good communication and social skills. We lose our tempers and act on our impulses due to the state of our emotional body. With time, the emotional body grows and matures, providing us with better control over our feelings. A happy person will face less health issues as compared to a person who is depressed, because negative emotions channel negative energy through your body and damage your mental and physical health.

Maintaining a balance between these bodies is necessary for living a stable and healthy life. The harmonious coexistence of the four bodies; mental, physical, spiritual, and emotional, is the key to ultimate health and happiness in the world.

Multiple Brains Integration Techniques (mBIT)

According to recent research, humans have three sets of neural networks in their body within the heart, the brain, and the gut. Known as mBraining or Multiple Braining, this theory is explained by Marvin Oka and Grant Soosalu, in a book by the same name. Within this book, the authors describe ways of integrating all of the three brain networks for maximized usage. Multiple Brains Integration Technique or mBIT are various techniques that can be utilized to optimize the functioning of the three brains within the body. With proper training, you can learn to use all of your neural networks and enhance your mental capabilities.

The concept of mBraining and mBIT is to maximize usage of mental faculties and provide you with the opportunity to align your three brains and control them harmoniously. Thus, mBraining is the process and mBIT are the techniques that can lead to proper utilization of your mental abilities. Adaptation of the mBIT methods will allow you to become more self-aware of your decisions and take control of your life in a better way. It can ultimately lead to a healthier and less stressful lifestyle.

Balancing Your Life

Equilibrium between the four bodies and the three brains can lead to a happier life. So how can you achieve this balance? You can maintain a peaceful connection between the different aspects of your mind, body, emotions, and spirit, with the help of several easy practices. These include:

Yoga – Involving strengthening and breathing exercises, yoga is a great way to find inner calm and balance between the four bodies.

Diet – A good diet is not only necessary for a healthy physical body. Sufficient intake of nutrition is necessary for the proper functioning of your mental capabilities as well.

Positive Thinking – Negative thoughts and feelings channel through your body, causing harmful effects. The power of positive thinking and its miraculous effects on the body cannot be ignored.

Herbal Remedies – What better way to find harmony than within nature itself? Herbal products can help you in staying calm and fit, allowing you to connect with you inner soul.

Meditation – get in touch with your spirit with the help of meditative techniques. They will help you in understanding your mental and spiritual body in a better way to provide positive effects.

Exercise – It is ideal to exercise every day as it can help in keeping the physical body healthy and fit.

Law of Attraction – This law states that everything you desire exists within a parallel universe. All you have to do is believe in achieving it and attract it towards yourself. People can attract good or bad experiences in this manner, simply based on their mental thought processes.

With the use of these balancing techniques, and proper understanding of the energy bodies, we can adopt a happier and healthier lifestyle. Thus, it is vital to understand the connection between the mind, body, spirit, and emotions so that a perfect harmony can be maintained.

The 10 Biggest Challenges Facing Small Businesses

There are many problems that are encountered by business owners throughout the course of managing their business. All entrepreneurs must be prepared for solving problems that come their way. However, creating a startup is not an easy task.

New entrepreneurs are usually not prepared for the problems coming their way. The first thing to do is to understand that problems are an everyday part of every business and then face each problem with determination and a proper solution.

Here are some common faced problems in new businesses and their solutions.

1. Money
Money is known to be one of the major causes of problems that can lead business to failure. For a new business, the biggest mistake is expecting instant profit. Young and eager entrepreneurs start up a business with little money, assuming they will earn big and then invest that money again in their business. It is significant to understand that you cannot get an instant profit at the start of your business. Experts advise not to expect much profit for at least two years. Always prepare for the worst case scenario. Before starting a business, ensure that you have enough money to sustain you at least up to two years. Start slowly and patiently.

2. Time
The phrase ‘time is money’ holds true, especially for a business. It is essential for new businesses to manage their time wisely. Planning everything in advance and ensuring everything is done on time is very important for the prosperity of any business. Ensure the schedule you are making is achievable and stick to it. Give yourself enough time to perform a task with accuracy. Plan your future projects. Make adjustments accordingly. Utilize calendars and planners to make sure you don’t miss an appointment or a deadline. Spending time effectively can actually save you money and even earn you more revenue.

3. Lack of Knowledge/Skills
This is one of the top most mistakes made by entrepreneurs. It is important that you have ample knowledge about the industry you are entering, your competitors, your target market, current trends, advertising and marketing techniques as well as financial know-how. You must possess the skills needed to start up a new business. If you are not prepared, educate yourself. Do proper research, ask other business owners, read relevant books and websites. You may end up with a huge loss if you start your business without having the required knowledge and skills.

4. Information Overload
The only thing constant is change! This phrase is true as well as change is continuous and we witness it happening all around us. Today, information keeps changing. New facts and data keeps emerging and replacing old beliefs and trends. Due to this information overload, it gets difficult to find effective solutions. It becomes a challenge for a new business to sort through this data and come up with good decisions. However, one easy solution is to look for the authenticity of the data. Check its references, and the writer. Learn to use keywords to narrow a research topic. Start asking successful businessmen about their experiences. Learn from them.

5. Lack of Direction and Planning
This problem prevails because of not creating a thorough and detailed business plan. Many young entrepreneurs are so excited about setting up their very own business that they fail to prepare a proper business plan. It helps in focusing on the goal and mission of the business. It determines the financial situation of the business, the roadmap to follow, market research and analysis of the competition. A business plan is basically an investment to your business.

6. Working in the Business rather than Working on the Business
Usually entrepreneurs get so worked up with the paperwork, satisfying customers and doing all the necessary things in keeping the business running. They fail to fulfill some other equally crucial tasks. It is important that you take a day or even a few hours to analyze your business. Determine which area needs attention, do an inventory review, review cash flow of your business, review payrolls and employee benefits. It is also important to update your corporate minutes, your contracts and your agreements with stakeholders annually. Hold meetings with your managers and other employees to connect with them.

7. Innovation
Unfortunately, there are many new startup companies that stick to the age old book rules. They don’t try to create an innovative culture, even majority of the big businesses struggle with innovation. People get accustomed to the work culture and they don’t think outside the box. Businessmen and employees stay away from change and resist whatever changes that take place in the company. The best thing to do is to be open to innovation. When bringing a change, ensure that all your employees are prepared for it. Discuss it with them in a meeting, tell them how important it is to be innovative, make them understand how beneficial it will be.

8. Trying to Do It Alone
Coping with everything alone is also one of the most common mistake new business owners make. They believe that they can manage everything and don’t need any advice or help form anyone. Initially, they do seem to be successful in this strategy as the cost is low since they handle everything. However, as the work starts growing gradually, the workload takes a toll on the new entrepreneur. Mistakes start being made and the quality of work starts decreasing. You may even start losing customers soon. This is why this strategy is not successful in the long run. Hiring two to three employees is more beneficial for a start up business. It is better to pay a small amount to your workers than lose double the amount in the future.

9. Getting Clients
For a new business, it is difficult to attract prospects and retain customers. With a small marketing and advertising budget, new entrepreneurs are unable to reach out to a wider audience. Potential customers are usually hesitant to going for a new business. They prefer going for companies that have experience and a large customer following. However, the good news is big companies charge more. There are many clients and customers who are looking for companies that provide cheaper, but good quality service. Providing excellent service to them will ensure that they remain your customers and even recommend you to others.

10. Poor Marketing
Apart from a detailed business plan, a marketing plan is also important for any business. Once you have a clear idea about your target market and your competition, you can allocate a budget for advertising and promoting your business and decide which medium to advertise through. You can also decide your product pricing through target market analysis. Make sure you that your pricing can be easily afforded by your target market and that your advertising effectively reaches them.